Description

In tourism, pricing is your number one profitability lever. Yet adjusting rates according to seasonality, competition, demand and even the weather can quickly become a time-consuming challenge. This workshop demonstrates how artificial intelligence enables businesses to move from static pricing to dynamic revenue management. Through practical examples, participants will discover how AI analyses data, recommends adjustments and supports better decisions to improve occupancy rates, protect margins and save valuable time.

Bring your own headphones for some conferences.
Bring your water bottle, as water points will be available at the event.
Printing your access badge is not mandatory to access the event. You will be asked to present the QR code at the entrance to the event and the different conference rooms.

Tourism : managing pricing without burnout, the AI opportunity

MASTERCLASS 2

Description

Resume

Prepare your visit

Presented by

Raphael Batko

Suggested Sessions

The opening ceremony of Big: an event not to be missed

BANG

Nicolas DUFOURCQ, Directeur général Bpifrance on Bang stage at Big 2026

Xavier NIEL, Fondateur Free on Bang stage at Big 2026

Sébastien BAZIN, Président-directeur général Accor on Bang stage at Big 2026

What if, in a divided country, industry were to forge a consensus once again?

UGC

Personal data

Legal notices

Accessibility : not compliant

Press