Big 2025

Seniors at work: a strategic challenge for the company

Sep 23, 2025 — 02:15 pm CEST - 3:00 PM CEST

MASTERCLASS 2

GROWTH
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Seniors at work: a strategic challenge for the company

Description

Keeping older workers in employment is a strategic challenge for companies, at the crossroads of economic, social and demographic issues. Faced with an aging workforce, how can accumulated experience be transformed into a genuine performance lever? This session aims to identify the obstacles, understand the expectations of older employees, and discover concrete solutions to encourage their commitment, skills development and knowledge transfer. A key topic for reconciling competitiveness, inclusion and cohesion within organizations.

Resume

Résumé : Une association bénévole, Senior Force Plus, se concentre sur l'emploi des seniors en France. L'association met en avant l'importance de prolonger la vie professionnelle des seniors en raison du vieillissement de la population. Elle souligne les stéréotypes négatifs entourant les seniors et propose des solutions pour favoriser leur emploi, telles que la déconstruction des stéréotypes, l'adaptation des conditions de travail et la promotion de l'expérience des seniors. Senior Force Plus encourage les entreprises à s'engager dans l'emploi des seniors en utilisant des outils comme le Senior Score pour mesurer et améliorer leur performance en matière d'emploi des seniors. L'association organise des événements et des conférences pour sensibiliser et engager les entreprises, avec pour objectif d'adresser 100 000 entreprises en 2026. Ce résumé a été généré par une IA.
Prepare your visit

  • Bring your own headphones for some conferences.
  • Bring your water bottle, as water points will be available at the event.
  • Printing your access badge is not mandatory to access the event. You will be asked to present the QR code at the entrance to the event and the different conference rooms.
  • Access to the event is strictly reserved for accredited individuals. Each participant must present their individual badge. In order to verify identity, proof of identity (card or digital copy) may be requested at the entrance.

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