Gulf countries : what are the strategies and perspectives for French companies looking to implement themselves in this booming region ? (WORKSHOP IN ENGLISH)
Oct 10, 2024 | 4:25 PM CEST - 4:45 PM CESTLE GLOBE
Oct 10, 2024 | 4:25 PM CEST - 4:45 PM CEST
LE GLOBE
Replay available
Résumé
La discussion a mis en lumière la transformation économique dans la région du CCG, en particulier en Arabie saoudite, en se concentrant sur la diversification par rapport au pétrole et au gaz. Le rôle des fonds souverains, tels que le PIF, dans la promotion des investissements et des mégaprojets tels que NEOM a été souligné. L'ouverture de la région à l'importation de connaissances et d'expertise pour la localisation, ainsi que la transformation culturelle vers l'inclusivité, ont été des points clés. Les panélistes ont souligné l'importance des partenariats stratégiques et de l'adaptation pour réussir sur le marché concurrentiel.
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Description
A highly attractive regional market, the GCC has established itself as one of the world's leading economic hubs. After numerous announcements, ranging from mega-projects to long-term structural plans, the GCC markets have succeeded in positioning themselves at the heart of global corridors, becoming a real business and economic springboard for French companies.
Boosted by an innovative dynamic, the GCC remains an extremely competitive market that is still in the process of being structured. Our two speakers take a look at the challenges and opportunities for French companies and investors!
Even though French companies and their know-how are in great demand to meet the needs of a rapidly diversifying market, it remains crucial to adopt good business practices to succeed in the long term.
Our two speakers take a look at regional dynamics, particularly in Saudi Arabia and the UAE, as well as the prospects and growth strategies to adopt in order to succeed in the region.