You do good work, you have expertise that really helps your customers, and you deserve to create new business opportunities for yourself. Basically, you have real "know-how". But it's not enough to find customers: you also have to be able to "make it known". It's crucial to know how to talk about yourself and your project to confidently move your business forward. To convince others you're the right person for them. Or for someone close to them. In this masterclass, the expert gives rhetorical keys to talking about yourself in a more effective and engaging way. Showing yourself without showing off!