Big 2021

The growing role of Product Directors in governance

Oct 7, 2021 | 10:00 AM CEST - 11:00 AM CEST

LA MEZZANINE

Description

Organizations are increasingly adding a product function to their organizational chart. This function is supposed to ensure a link between the user's or consumer's need and the product or service range. For 10 years, this function, born in Silicon Valley, has spread like wildfire in startups and is now making its way into traditional corporate companies at the highest levels. How can we assess the positive or negative impact of these consumer heralds? In what way does their appearance reflect a desire to be as close as possible to users' needs? This is the subject we will discuss with our three speakers.

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